Largest mobile network operator in Singapore with over 4.1 million subscribers launches unmanned stores to provide round the clock sales and services to its customers using Tetherfi’s audio/ video and co-browse solutions.
Challenges / Opportunities
Provide seamless online and offline customer touch points to deliver fresh and fuss-free buying experiences to consumers
Enable customers to consult and purchase mobile plans, collect purchases and accessories on the spot 24/7
Provide a revolutionary retail experience that’s driven by advanced digital technology to dish out personalized recommendations to customers
Customer realized the traditional voice assisted service getting outdated and expensive, with complexity of having Contact Centre infrastructure across different countries challenging
Benefits / Outcome
Video assisted self-help kiosk to sign up for mobile plans, make bill payments, top up prepaid cards and get instant SIM card replacements
Facial recognition technology for customer identification
Unmanned 24/7 pop-up store providing one of the most intelligent retail experiences in Asia
The unmanned store consistently receives an average of 99% positive customer experience scores
Customer has found this platform cost effective after its implementation in one country and plans to implement in multiple branches across the world
Design has benefited in reducing server cost and at same time made it scalable across international branches
